CITO successful in Mexico

Successful appearance at the IADD Xchange in Mexico City and motivated meeting of CITO representatives from the USA, Canada and Mexico in San Miguel de Allende

The annual meeting of CITO representatives from the USA, Canada and Mexico was held in San Miguel de Allende, near Mexico City, from 10 to 12 November 2018. During the 3 days, productive meetings were held to specifically address the needs of local markets and to discuss current political developments. Employees of Carton Craft Supply, Inc., CITO USA Northeast, Inc., Central Die Supplies, Inc., Representaciones Pfeifer, S.A. DE C.V. and CITO‑SYSTEM GmbH worked up new strategies and solutions to meet the increasing requirements successfully. In addition to intensive business and technical discussions, the CITO partner also organized joint meals and pleasant leisure activities for the participants. Following the representatives’ meeting, CITO‑SYSTEM GmbH used the opportunity to comprehensively train the Mexican representative’s team.

Before the regional representatives meeting was held, CITO‑SYSTEM GmbH presented itself at the IADD Xchange, which took place in Mexico City from 11 to 12 November 2018, with two talks. Visitors were able to convince themselves of CITO’s technical know-how as well as its innovative and sustainable solutions for the conversion of solid and corrugated board. In addition, Representaciones Pfeifer, S.A. DE C.V. presented quality products "made by CITO" on its booth at the IADD Xchange.

The combination of the two events enabled synergy effects to be used, not only to strengthen CITO’s presence on the Mexican market but also, together with the USA, Canadian and Mexican representatives, to give new impetus to the marketing of CITO products and solutions.

Many thanks to our representative, Representaciones Pfeifer, S.A. DE C.V., for organizing the meeting in such a professional and inspiring way.